31/08/2026 Update: We made protein muffins in a cup!

Our product developer, Chiara, breaks down the thinking behind our Muscle Muffins.

We didn’t want to make just another protein snack. No bars. No balls. No dry, sad excuse for a treat. We wanted to make something people would actually crave, without feeling like crap after eating it. Enter the Muscle Muffin.

• 20g protein
• <250 cals
• Ready in 60 seconds
• No baking required